An idea is born
The companies IFU gets in touch with have many things in common. And most companies do not get in touch with IFU until their idea has been born. At that stage the companies have already gone through fairly thorough strategic considerations.
The companies have found new business opportunities abroad and then followed up on the idea on their own initiative and through their own network. Many big companies “pull” some subcontractors with them to countries where they wish to establish themselves.
A few companies have been presented with the idea of becoming a project company by outsiders – either by employees from the countries in which they wish to establish themselves, or from business people who actively – possibly via IFU – contact the Danish company and present the business opportunities.
Also, IFU participates actively with other organisations (Confederation of Danish Industries, Danish Trade Council, etc.) in conferences and other networks that focus on the existing business opportunities for Danish companies in poor countries.